Archive for March 2009
Green Living is more than a trend, it’s here to stay.
No offense to Kermit the Frog, but it actually IS easy being green! These days, with so many incredible green products and services on the market, living an eco-friendly lifestyle is easier than ever. As more and more consumers are looking for green alternatives, Orca Communications is proud to represent the latest and greatest eco-friendly products for a cleaner, greener lifestyle…
ECHOage is a unique web-based service that plans eco-friendly, charitable birthday parties for kids. ECHOage was started by two moms who wanted to help create a generation of GIVING kids. Instead of guests bringing wrapped and packaged presents, they are asked to give a secure donation online to the birthday child’s charity of choice. Contributions are pooled with half going to purchase a gift for the child and half being donated to this special charity. ECHOage arranges everything, so no need for guests to drive, shop, wrap or even pick up the phone to make a donation. www.echoage.com
Top media coverage to date includes Better Connecticut (Market #28), ABC News Now (44 million viewers/cable), Pregnancy Magazine (225,627), CNN Television (National), Denver Post (456,890), VanityFair.com, Green Living Magazine (150,000).
LEHR, an innovator in the development of eco-friendly consumer products, is introducing the world’s first energy efficient, propane-powered lawn and garden tools. The premier product from the Eco Series line – the LEHR Eco Trimmer – premiers this spring at retailers nationwide. Using a standard propane canister as its fuel source, the Eco Trimmer has all the power and performance of its gasoline counterpart – minus the harmful effects to our earth, our families and users. Plus, with patented “Twist ‘n’ Go” fueling, the LEHR Eco Trimmer couldn’t be simpler to use! www.golehr.com
Top media to date includes Popular Science (1,350,562), This Old House Magazine (969,563), HANDY Magazine (1,017,386), KNTV-TV NBC (San Francisco, Market #5), WKMG-TV (Orlando, Market #19)

Orca client Laundry Alternative Wonder Wash
As homeowners look for ways to ‘cut back’, there’s an appliance innovation that will save money AND the environment. Laundry-Alternative introduces the Wonder Wash and Spin Dryer. These revolutionary products are small enough for countertop use, easy and safe to use, and cut down on water and electricity usage. Especially ideal for small families, apartments, dorm rooms and RV’s. Functioning similar to a traditional washing machine and dryer, the Wonder Wash and Spin Dryer will clean and dry clothing thoroughly in compact, portable and affordable machines. The innovative machines save consumers money, as much as $150-250 per year. In an effort to conserve water, The Wonder Wash uses 90% less water and detergent than conventional washing machines and fits easily on any countertop. www.laundry-alternative.com
Top media coverage to date includes BobVila.com (922,000), CrunchGear.com (online media – 1,300,000), RV Trade Digest Magazine (16,002), News Journal (102,171), and Virginian-Pilot Newspaper (174,573).

Orca client Robin Wilson Cabinetry
Robin Wilson Home, the national eco-friendly design firm, has introduced a brand new line of eco-friendly kitchen cabinets. The cabinetry has over 100 door styles in varying materials from bamboo, coconut, wenge, stainless steel, plus hardwood in cherry, maple, oak with low-VOC (volatile organic compounds) finishes. This frameless, custom-cabinetry line has over 10% more usable space maximizing storage, cleaning and functionality, compared to framed cabinetry. Distinguishing features include European design, look and feel with unique styles - from classic to trendsetting and unique interior storage accessories for all drawers and cabinets. www.rwhcollection.com
Scheduled media coverage to date includes Signature Kitchens & Baths (61,620), Atlanta Home Improvement (75,000), New England Home (60,000), Kitchen & Bath Business (55,342), and KTBC-TV (FOX, Austin, Market #52)
