So what exactly is a Frecklebox? It’s the latest buzz and result of pure ‘dadpreneur’ genius! Santa Clara, California dads Mark Sarpa and Scott Feldman are fathers of five collectively and creators of the must-have, customized literacy promoting products. This dynamic duo stays current on the latest trends and what today’s parents, children and educators are looking for!
The company’s first product, the “My Name is” book, is the top seller. Thanks to innovative image personalization technology, this popular book has also become a valuable keepsake. In this picturesque story, nature pens your child’s name on every page: in leaves, snow, clouds, flowers, even ladybugs, the list goes on and on.
“Our mission is to educate and entertain,” says Scott Feldman. “We feel kids are much more engaged and excited about reading and learning when the story is all about them.”
Since then, parents and kids can’t get enough of Frecklebox. Since its launch in April 2008, this savvy line has expanded to include custom activity books, story books, placemats, folders, notebooks, journals, stickers and the newest, hottest selling item - personalized lunch boxes with chalk board insert for fun notes from mom and dad. From toddlers to tweens, there are dozens of options to choose from that all have one thing in common - a priceless reaction to the customized gift.
“There’s nothing more rewarding than a customer telling me…”My daughter learned to spell her name in one day.” Or “My Name Is… is the only book my son wants to read”, states Feldman. “We wish we could post all the wonderful comments about our products to the customer testimonials page, but there’s just too many to keep up,” he adds.
Even NBC Today Show host Hoda Kotb was happily surprised when she discovered her unique name on the pages of her princess book live on the air.
“Oh my gosh, your name is actually on every page!” Kotb said during an August 31 segment. “Princess Hoda lives in a castle. It’s cute!”
The newest addition to the Frecklebox family is a soon-to-be-released adoption book parents can personalize for the special, chosen member of their family. Also, a spelling bee book for enhancing the learning letter process in a fun and unique way! For Mark and Scott, the Frecklebox frenzy has just begun.
“Frecklebox is constantly striving to come up with new products that will educate and entertain. We’re very excited about the future and looking at more ways to make our products available to everyone,” Feldman declares.
For those curious about the origins of the name, the catchy phrase was decided through a fun office contest (Jeff, the pre-press manager won) and the rest is history!
